The books will be supplied and delivered to you within average 28 days
without any additional costs such as customs tax and shipping costs.
Explores the requirements that various new businesses must meet: the satisfaction of its four primary influencers - its employees, customers, suppliers, and investors - through four fundamental categories - visual, emotional, functional, and financial.
Reviews
"[A] straightforward book that distills the essential knowledge needed to create a completely original company...This quick, original, well-organized read is a valuable tool for budding entrepreneurs." -- Publishers Weekly "This excellent book is a must-read for current and aspiring entrepreneurs." -- Booklist