Post Corona

THE NEW YORK TIMES BESTSELLER

Bestselling author of The Four andNYUBusiness School professor delivers an insightful, urgent analysisof whostands to win and who's at risk to lose in a post-pandemicworld.

'Thought-provoking... As good an analysis as you could wish to read.' FINANCIAL TIMES
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TheCovid-19 outbreak has turned bedrooms into offices, pitted youngagainst old and widened the gaps between rich and poor, red and blue,the mask-wearers and the mask-haters. Some businesses, like Amazon andvideo conference software maker Zoom, woke up to find themselves crushedunder an avalanche of consumer demand. Others, like the restaurant,travel, hospitality and live entertainment industries, scrambled to notbecome instantly obsolete. But the pandemic has not been a change agentso much as an accelerant of trends that were already well underway.

In Post Corona,Galloway outlines the contours of both crisis and opportunity that lieahead. While the powerful tech monopolies will thrive in the disruptionother businesses, like higher education, will struggle to maintain avalue proposition that no longer makes sense when we can't standshoulder to shoulder.

Combining his signature humour and brashstyle with razor-sharp business insights, Galloway offers both warningand hope in equal measure.
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'Entertaining and informative.' THE ECONOMIST

Değerlendirmeler

If there is a blunter, more opinionated, faster-talking expert on the internet than Scott Galloway, I haven't come across him. Or her.